--- title: Car industry turns to simulators to combat motion sickness description: The arrival of the autonomous car is set to pose a lot of technical challenges, but one that has been largely overlooked until now is car sickness. image: https://www.ansiblemotion.com/hubfs/News_Images/Car-industry-turns-to-DIL-simulators-to-combat-motion-sickness.jpg --- [![Ansible Motion](https://www.ansiblemotion.com/hubfs/images/ansible-motion-logos/AML%202020%20White%20tagline-168x83-b.svg "Ansible Motion")](https://www.ansiblemotion.com/) - [Applications](https://www.ansiblemotion.com/applications) - [Motorsport](https://www.ansiblemotion.com/motorsports-lp) - [Vehicle dynamics](https://www.ansiblemotion.com/applications/vehicle-dynamics) - [Tyre Development](https://www.ansiblemotion.com/applications/tyre-development) - [ADAS](https://www.ansiblemotion.com/applications/adas) - [Products](https://www.ansiblemotion.com/driving-simulator-products) - [DIL Sport](https://www.ansiblemotion.com/motorsports-lp) - [Delta series](https://www.ansiblemotion.com/products/delta-series) - [Sigma series](https://www.ansiblemotion.com/products/sigma-series) - [Theta series](https://www.ansiblemotion.com/products/theta-series) - [Custom](https://www.ansiblemotion.com/products/custom) - [About](https://www.ansiblemotion.com/about-driving-simulator-science) - [Company](https://www.ansiblemotion.com/about-driving-simulator-science) - [Careers](https://www.ansiblemotion.com/careers) - [Blog](https://www.ansiblemotion.com/automotive-driver-in-the-loop-simulation-articles) - [News](https://www.ansiblemotion.com/ansible-motion-automotive-driver-in-the-loop-simulation-news) - [Contact](https://www.ansiblemotion.com/contact-ansible-motion-for-driving-simulator-information) September 19, 2016 # Car industry turns to simulators to combat motion sickness **[![the-engineer.jpg](https://www.ansiblemotion.com/hs-fs/hubfs/News_Images/the-engineer.jpg?width=224&name=the-engineer.jpg)](https://www.theengineer.co.uk/car-industry-turns-to-simulators-to-combat-motion-sickness/)The arrival of the autonomous car is set to pose a lot of technical challenges, but one that has been largely overlooked until now is car sickness.** A recent study by the University of Michigan concluded that 22 per cent of adults are likely to experience some degree of motion sickness in an autonomous car. However, Norfolk UK-based simulator specialist [Ansible Motion](https://www.ansiblemotion.com/) is now working with a number of car makers to investigate how this could be mitigated. [Motion sickness](https://www.ansiblemotion.com/automotive-driver-in-the-loop-simulation-articles/5-tips-for-eliminating-motion-sickness-in-driving-simulators) stems from other sensory inputs – usually vision – apparently contradicting the movement felt by the body’s vestibular system. It’s particularly common while reading or watching video footage, which the UM study concluded were some of the most likely activities for passengers inside a fully autonomous vehicle. ![Car-industry-turns-to-DIL-simulators-to-combat-motion-sickness.jpg](https://www.ansiblemotion.com/hs-fs/hubfs/News_Images/Car-industry-turns-to-DIL-simulators-to-combat-motion-sickness.jpg?width=1024&name=Car-industry-turns-to-DIL-simulators-to-combat-motion-sickness.jpg) Previous studies have shown that design factors such as the size and shape of the vehicle’s windows, along with its ride frequency and NVH characteristics can all influence motion sickness. Where the [simulator](https://www.ansiblemotion.com/driving-simulator-products) comes into its own is the ability to modify these characteristics at the touch of a button and run fully repeatable tests without incurring the cost of developing a physical prototype. [Read the full article on The Engineer magazine website](https://www.theengineer.co.uk/car-industry-turns-to-simulators-to-combat-motion-sickness/) [![New Call-to-action](https://no-cache.hubspot.com/cta/default/453384/5ffe6a19-7ead-4b23-8092-b8c6d49e0a07.png)](https://cta-redirect.hubspot.com/cta/redirect/453384/5ffe6a19-7ead-4b23-8092-b8c6d49e0a07) ### Subscribe now ### Popular news ### eBook **Better by design: 10 Advantages of Ansible Motion DIL simulators** ![10-advantages-front-page-01](https://www.ansiblemotion.com/hubfs/CTAs/2021-CTAs/10-advantages-front-page-01.jpg) [![download](https://no-cache.hubspot.com/cta/default/453384/27bb9213-08a2-4b19-9221-6993ee9fa690.png)](https://cta-redirect.hubspot.com/cta/redirect/453384/27bb9213-08a2-4b19-9221-6993ee9fa690) ## About Ansible Motion Founded in 2009, Ansible Motion creates and deploys technology associated with the physical and logical simulation of human-experienced vehicles. We offer a range of automotive Driver-in-the-Loop (DIL) simulators featuring advanced computational and mechanical performance capabilities, and industry-unique motion and immersion solutions that create compelling virtual worlds for drivers and product development engineers. Ansible Motion DIL simulators are used by automotive and research organisations around the globe to place real people into direct contact with imagined vehicles, on-board systems and situations. Our DIL simulators are designed, built and developed at our factory and R&D Centre in Hethel, England. In 2022 we were acquired by AB Dynamics plc ([www.abdplc.com](https://www.abdplc.com/)). - [Home](https://www.ansiblemotion.com) - [Applications](https://www.ansiblemotion.com/applications) - [Products](https://www.ansiblemotion.com/driving-simulator-products) - [About](https://www.ansiblemotion.com/about-driving-simulator-science) - [Blog](https://www.ansiblemotion.com/automotive-driver-in-the-loop-simulation-articles) - [News](https://www.ansiblemotion.com/ansible-motion-automotive-driver-in-the-loop-simulation-news) - [Contact](https://www.ansiblemotion.com/contact-ansible-motion-for-driving-simulator-information) Ansible Motion Limited Hethel Engineering Centre Chapman Way, Norwich NR14 8FB UK [+44 (0)1603 908070](tel:+4401603908070) ![international trade](https://www.ansiblemotion.com/hubfs/Ansible_Motion_Feb21/international%20trade.svg)   © Ansible Motion Limited 2009-2026 - [ Privacy Policy](https://www.ansiblemotion.com/ansible-motion-privacy-policy) - [Purchasing Terms](https://www.ansiblemotion.com/purchasing-terms) - [Terms of Business](https://www.ansiblemotion.com/terms-and-conditions) - [Modern Slavery Statement ](https://www.ansiblemotion.com/modern-slavery-statement) [** ](https://www.linkedin.com/company/ansible-motion/) [** ](https://www.youtube.com/user/ansiblemotion) ```json { "@context" : "http://schema.org", "@type" : "Article", "articleBody" : "The arrival of the autonomous car is set to pose a lot of technical challenges, but one that ...", "author" : { "@type" : "Person", "name" : "Phil Morse", "url" : "https://www.ansiblemotion.com/ansible-motion-automotive-driver-in-the-loop-simulation-news/author/phil-morse" }, "dateCreated" : "September 19, 2016", "dateModified" : "February 09, 2022", "datePublished" : "September 19, 2016", "description" : "The arrival of the autonomous car is set to pose a lot of technical challenges, but one that has been largely overlooked until now is car sickness.", "headline" : "Car industry turns to simulators to combat motion sickness", "image" : { "@type" : "ImageObject", "height" : 800, "url" : "http://cdn2.hubspot.net/hubfs/453384/News_Images/Car-industry-turns-to-DIL-simulators-to-combat-motion-sickness.jpg", "width" : 800 }, "keywords" : "Ansible Motion news,DIL Simulator Technology", "mainEntityOfPage" : { "@id" : "https://www.ansiblemotion.com/ansible-motion-automotive-driver-in-the-loop-simulation-news/car-industry-turns-to-simulators-to-combat-motion-sickness", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.ansiblemotion.com/hubfs/AML-10-years-logor.jpg" }, "name" : "Ansible Motion Limited" } } ```