--- title: Inside the world's best driving simulator description: News article from the Auto Express website provides a look inside the worlds's best automotive driving simulator. image: https://www.ansiblemotion.com/hubfs/News_Images/Auto-Express-Logo.png --- [![Ansible Motion](https://www.ansiblemotion.com/hubfs/images/ansible-motion-logos/AML%202020%20White%20tagline-168x83-b.svg "Ansible Motion")](https://www.ansiblemotion.com/) - [Applications](https://www.ansiblemotion.com/applications) - [Motorsport](https://www.ansiblemotion.com/motorsports-lp) - [Vehicle dynamics](https://www.ansiblemotion.com/applications/vehicle-dynamics) - [Tyre Development](https://www.ansiblemotion.com/applications/tyre-development) - [ADAS](https://www.ansiblemotion.com/applications/adas) - [Products](https://www.ansiblemotion.com/driving-simulator-products) - [DIL Sport](https://www.ansiblemotion.com/motorsports-lp) - [Delta series](https://www.ansiblemotion.com/products/delta-series) - [Sigma series](https://www.ansiblemotion.com/products/sigma-series) - [Theta series](https://www.ansiblemotion.com/products/theta-series) - [Custom](https://www.ansiblemotion.com/products/custom) - [About](https://www.ansiblemotion.com/about-driving-simulator-science) - [Company](https://www.ansiblemotion.com/about-driving-simulator-science) - [Careers](https://www.ansiblemotion.com/careers) - [Blog](https://www.ansiblemotion.com/automotive-driver-in-the-loop-simulation-articles) - [News](https://www.ansiblemotion.com/ansible-motion-automotive-driver-in-the-loop-simulation-news) - [Contact](https://www.ansiblemotion.com/contact-ansible-motion-for-driving-simulator-information) May 21, 2015 # Inside the world's best driving simulator #### *A £2million, UK-developed driving simulator is breaking new ground for the motor industry. We get behind the wheel.* ![Auto-Express-Logo](https://www.ansiblemotion.com/hs-fs/hubfs/News_Images/Auto-Express-Logo.png?width=117&name=Auto-Express-Logo.png)A driving simulator might conjure up images of the latest video game or a nausea-inducing ride at a fairground, but that’s child’s play compared to what’s happening in the automotive industry. Immersing yourself in the graphical perfection of an Xbox game or being thrown around inside a simulator is great for entertainment purposes, but it won’t improve the cars we drive. The quest for car makers, therefore, is to create computer systems that give test drivers and engineers the most accurate representation of being behind the wheel, using just algorithms and equations. Millions of pounds are being pumped into this research and development field to reach the goal, but there’s a problem. Simulators were once the realm of the aviation industry, and it’s only over the past 40 years that driving has muscled in on the territory. That’s meant manufacturers have often been left with the task of adapting an aircraft simulator to perform like a car, and generate the right movement to create the feeling of driving on a road, rather than flying through the sky. [Read the full article on the Auto Express website](http://www.autoexpress.co.uk/car-news/91495/inside-the-worlds-best-driving-simulator) [![New Call-to-action](https://no-cache.hubspot.com/cta/default/453384/5ffe6a19-7ead-4b23-8092-b8c6d49e0a07.png)](https://cta-redirect.hubspot.com/cta/redirect/453384/5ffe6a19-7ead-4b23-8092-b8c6d49e0a07) ### Subscribe now ### Popular news ### eBook **Better by design: 10 Advantages of Ansible Motion DIL simulators** ![10-advantages-front-page-01](https://www.ansiblemotion.com/hubfs/CTAs/2021-CTAs/10-advantages-front-page-01.jpg) [![download](https://no-cache.hubspot.com/cta/default/453384/27bb9213-08a2-4b19-9221-6993ee9fa690.png)](https://cta-redirect.hubspot.com/cta/redirect/453384/27bb9213-08a2-4b19-9221-6993ee9fa690) ## About Ansible Motion Founded in 2009, Ansible Motion creates and deploys technology associated with the physical and logical simulation of human-experienced vehicles. We offer a range of automotive Driver-in-the-Loop (DIL) simulators featuring advanced computational and mechanical performance capabilities, and industry-unique motion and immersion solutions that create compelling virtual worlds for drivers and product development engineers. Ansible Motion DIL simulators are used by automotive and research organisations around the globe to place real people into direct contact with imagined vehicles, on-board systems and situations. Our DIL simulators are designed, built and developed at our factory and R&D Centre in Hethel, England. In 2022 we were acquired by AB Dynamics plc ([www.abdplc.com](https://www.abdplc.com/)). - [Home](https://www.ansiblemotion.com) - [Applications](https://www.ansiblemotion.com/applications) - [Products](https://www.ansiblemotion.com/driving-simulator-products) - [About](https://www.ansiblemotion.com/about-driving-simulator-science) - [Blog](https://www.ansiblemotion.com/automotive-driver-in-the-loop-simulation-articles) - [News](https://www.ansiblemotion.com/ansible-motion-automotive-driver-in-the-loop-simulation-news) - [Contact](https://www.ansiblemotion.com/contact-ansible-motion-for-driving-simulator-information) Ansible Motion Limited Hethel Engineering Centre Chapman Way, Norwich NR14 8FB UK [+44 (0)1603 908070](tel:+4401603908070) ![international trade](https://www.ansiblemotion.com/hubfs/Ansible_Motion_Feb21/international%20trade.svg)   © Ansible Motion Limited 2009-2026 - [ Privacy Policy](https://www.ansiblemotion.com/ansible-motion-privacy-policy) - [Purchasing Terms](https://www.ansiblemotion.com/purchasing-terms) - [Terms of Business](https://www.ansiblemotion.com/terms-and-conditions) - [Modern Slavery Statement ](https://www.ansiblemotion.com/modern-slavery-statement) [** ](https://www.linkedin.com/company/ansible-motion/) [** ](https://www.youtube.com/user/ansiblemotion) ```json { "@context" : "http://schema.org", "@type" : "Article", "articleBody" : "A £2million, UK-developed driving simulator is breaking new ground for the motor ...", "author" : { "@type" : "Person", "name" : "Phil Morse", "url" : "https://www.ansiblemotion.com/ansible-motion-automotive-driver-in-the-loop-simulation-news/author/phil-morse" }, "dateCreated" : "May 21, 2015", "dateModified" : "February 09, 2022", "datePublished" : "May 21, 2015", "description" : "News article from the Auto Express website provides a look inside the worlds's best automotive driving simulator.", "headline" : "Inside the world's best driving simulator", "image" : { "@type" : "ImageObject", "height" : 800, "url" : "http://cdn2.hubspot.net/hubfs/453384/News_Images/Auto-Express-Logo.png", "width" : 800 }, "keywords" : "Motorsports Simulation,Vehicle Engineering", "mainEntityOfPage" : { "@id" : "https://www.ansiblemotion.com/ansible-motion-automotive-driver-in-the-loop-simulation-news/inside-the-worlds-best-driving-simulator", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.ansiblemotion.com/hubfs/AML-10-years-logor.jpg" }, "name" : "Ansible Motion Limited" } } ```